Getting the Word Out
stuff.co.nz photo At the end of 2019 and into the beginning of 2020 there seemed to be story after story about cats in the New Zealand media. Cats being injured (abusively or by accident), birds being killed, neighbourhood disputes, or housing developments requiring cat bans, there was no end to the variety of topics but one thing was constant - the utter ignorance about cat containment options. If mentioned at all, the story might mention cat curfews (keeping cats indoors at night) or perhaps make the written equivalent of a shoulder shrug "well, there's no way to stop cats roaming". The comments section usually went to the worst kind of tribalism; childish name calling, and generally derogatory statements on both sides. One article discussing a neighbourhood dispute (which turned ugly) was picked up by the breakfast tv show, and they even invited a local celebrity vet* to discuss. Again, the same old nonsense came out. I was really disappointed that the vet